Parade Interviews Fred Gretsch About Beatlemania

Fifty years ago, on Feb. 9, 1964, the Beatles made their U.S. television debut appearance on The Ed Sullivan Show. With George Harrison rocking a Gretsch Duo Jet that night, business skyrocketed for Gretsch guitars. President and CEO Fred Gretsch recently spoke with Parade about how Beatlemania transformed his family-owned company. “Overnight, thousands of garage bands